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			<video:description><![CDATA[Influence. Innovation. Behaviour.//This was State of Social.]]></video:description>
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			<video:title><![CDATA[Hard Refresh - Episode 6: Automation]]></video:title>
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			<video:description><![CDATA[Automation is no longer just a tool — it’s becoming the operating system of marketing. In this episode of Hard Refresh, host Andrés López-Varela is joined by...]]></video:description>
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			<video:description><![CDATA[Video has dominated digital marketing for more than a decade — but the ground keeps shifting. In this episode of Hard Refresh, host Andrés López-Varela is jo...]]></video:description>
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			<video:publication_date>2025-09-17T00:40:36-07:00</video:publication_date>
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			<video:description><![CDATA[Listen to the signals. Navigate the noise.Thanks to @StudioOrangeau for capturing two epic days and @perthaudiovisual for pulling together the amazingness th...]]></video:description>
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			<video:description><![CDATA[Influence. Innovation. Behaviour.//This was State of Social.]]></video:description>
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			<video:publication_date>2025-01-15T00:27:11-08:00</video:publication_date>
			<video:description><![CDATA[Discover the power of connection at State of Social '25! 🌟 From dynamic conversations to chance encounters that spark brilliance, our conference is where ga...]]></video:description>
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			<video:description><![CDATA[A group look at how behaviour affects the marketing mix and where the experts think brands need to head in the future.» Gavin Bain, Meerkats» Derry Simpson, ...]]></video:description>
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			<video:publication_date>2018-07-29T23:02:21-07:00</video:publication_date>
			<video:description><![CDATA[An indepth look at consumer behaviour in today’s digital marketing landscape with Adam Ferrier.Adam is one of Australia's leading creative strategists, and m...]]></video:description>
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			<video:publication_date>2019-07-04T18:31:22-07:00</video:publication_date>
			<video:description><![CDATA[Oh what a day it was!425 amazing marketers gathered at Optus Stadium for a day of learning, laughter and fun.International keynotes Chris Messina, Matt Navar...]]></video:description>
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			<video:title><![CDATA[See you in Perth?]]></video:title>
			<video:publication_date>2023-03-13T05:01:25-07:00</video:publication_date>
			<video:description><![CDATA[For anyone involved in the social and digital world, the State of Social is unmissable.At a time when the marketing landscape is changing faster than Faceboo...]]></video:description>
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			<video:title><![CDATA[Hard Refresh - Episode 5: Data]]></video:title>
			<video:publication_date>2025-09-18T19:14:06-07:00</video:publication_date>
			<video:description><![CDATA[Data has always been the fuel of marketing, but the mix is shifting fast. In this episode of Hard Refresh, host Andrés López-Varela is joined by Andrew Dougl...]]></video:description>
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			<video:publication_date>2024-01-28T22:24:37-08:00</video:publication_date>
			<video:description><![CDATA[All the reasons you need to be at SOS24 and more.#StateofSocial24 #OptusStadium]]></video:description>
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			<video:publication_date>2018-07-29T23:08:24-07:00</video:publication_date>
			<video:description><![CDATA[HubSpot's James Gilbert joined us at State of Social to discuss all things innovation.James Gilbert is HubSpot's Marketing Director in APAC. He leads the inb...]]></video:description>
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			<video:publication_date>2022-08-31T08:00:00+08:00</video:publication_date>
			<video:description><![CDATA[In this episode of MVP, Lead Thinker and CEO of Thinkerbell, Adam Ferrier, takes to the blue velvet lounges with Dear Storyteller GM Mike Drysdale to delve d...]]></video:description>
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			<video:title><![CDATA[MVP Episode 3 | Holly Ludeman's Most Valuable Perspective]]></video:title>
			<video:publication_date>2022-09-14T00:00:00+00:00</video:publication_date>
			<video:description><![CDATA[This episode of MVP spotlights a decidedly different perspective on marketing, with Dr. Holly Ludeman of the Livestock Collective joining Dear Storyteller GM...]]></video:description>
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			<video:title><![CDATA[MVP Episode 4 | Susannah George's Most Valuable Perspective]]></video:title>
			<video:publication_date>2022-09-21T00:00:00+00:00</video:publication_date>
			<video:description><![CDATA[In this episode of MVP, Susannah George, founder and CEO of Urban List, joins Dear Storyteller GM Mike Drysdale to discuss the key takeaways from her speech ...]]></video:description>
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			<video:title><![CDATA[MVP Episode 5 | Myles Pollard's Most Valuable Perspective]]></video:title>
			<video:publication_date>2022-09-28T02:00:28-07:00</video:publication_date>
			<video:description><![CDATA[In this week’s episode of MVP, Aussie actor and director Myles Pollard joins Dear Storyteller GM Mike Drysdale for an exploration into the ideas he shared at...]]></video:description>
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			<video:title><![CDATA[MVP Episode 6 | Andrés López-Varela's Most Valuable Perspective]]></video:title>
			<video:publication_date>2022-10-05T00:00:00+00:00</video:publication_date>
			<video:description><![CDATA[In this week’s episode of MVP, Andrés López-Varela, General Manager of Storyation, meets up with Dear Storyteller GM Mike Drysdale to dive deeper into the co...]]></video:description>
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			<video:title><![CDATA[#SMPerthSOS HIGHLIGHTS // Influence Panel Session]]></video:title>
			<video:publication_date>2018-07-29T22:58:22-07:00</video:publication_date>
			<video:description><![CDATA[A group look at where influence currently sits in the marketing mix and where the experts see it going in the near future.» Barb de Corti, Enjo» Danielle Nor...]]></video:description>
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			<video:publication_date>2019-10-15T05:23:45-07:00</video:publication_date>
			<video:description><![CDATA[Think for yourself. Think strategy, not just tactics. Think about the why, not just the how.State of Social '20 registrations now open » www.stateofsocial.co...]]></video:description>
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			<video:title><![CDATA[STATE OF SOCIAL '19 // REAL TRENDS THOUGHT PANEL]]></video:title>
			<video:publication_date>2019-08-04T21:38:51-07:00</video:publication_date>
			<video:description><![CDATA[AN INCREASED FOCUS ON PRIVACY, JOINING SMALLER SOCIAL MEDIA GROUPS RATHER THAN POSTING UPDATES PUBLICLY, AND LACK OF TRUST IN EVERYTHING FROM VOICE TECHNOLOG...]]></video:description>
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			<video:publication_date>2019-07-04T18:31:22-07:00</video:publication_date>
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			<video:description><![CDATA[Enjoy the videos and music that you love, upload original content and share it all with friends, family and the world on YouTube.]]></video:description>
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			<video:description><![CDATA[Enjoy the videos and music that you love, upload original content and share it all with friends, family and the world on YouTube.]]></video:description>
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			<video:description><![CDATA[Adam Ferrier - founder of Thinkerbell and one of Australia's leading creative strategists, discusses how brand's use psychology and creativity find their "in...]]></video:description>
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			<video:description><![CDATA[This week on MVP, David Ray, Reddit’s Country Manager for Australia, sits down with Dear Storyteller GM Mike Drysdale to dive deeper into the topics he cover...]]></video:description>
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