For your manager
Make the
case.
24 & 25 August 2027 · Optus Stadium, Perth
Everything a manager needs to say yes, on one page. Forward the link, or copy the letter.
The case at a glance
| Dates | 24 & 25 August 2027 |
| Venue | Optus Stadium, Perth |
| Formats | Keynotes, Breakout Sessions, Deep Dives |
| Recordings | All Access, 12 months |
| Tickets on sale | 10 January 2027 |
What you bring back
Worth the two days away.
Brings back
A plan, not a notebook
Two days of sessions built around what to do next, not theory.
Brings back
Numbers to borrow
Speakers show their work: the missteps and trade-offs, not just the results.
Brings back
A wider network
Nearly 900 people through the door at SOS26, from agencies, brands, government and not-for-profits.
“This workshop was a highlight for me. Such a key topic for brand at the moment, and really taught us some great fundamentals, and more importantly gave us an e-book I can take away and provide as development for my wider team.”
| SOS23 | Delegate |
The letter
Fill in the blanks.
A one-page letter with the dates, the ticket and space for your own reasons. Copy it, edit it, send it, done.
Approval letter · template
Hi [manager’s name],
I’d like to attend State of Social on 24 & 25 August 2027 at Optus Stadium, Perth.
The [ticket type] ticket is [price]. Here’s what I plan to bring back to the team: [your three takeaways].
[Travel and accommodation, if needed.]
Thanks, [your name]
On your phone?
Email me the letter.
Bring the team
Five or more? Come as a group.
Five or more All Access or General on one order: 10% off. Eight or more: 15% off. Applied automatically.
