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  • you're going to miss out on

    Read this list and tell us you’re not feeling the SOS22 FOMO

    It’s Australia’s brainiest digital marketing event. It’s a year’s worth of digital and social training wrapped up in two glorious days.

    Read Now Read this list and tell us you’re not feeling the SOS22 FOMOContinue

  • workshop announcement

    Shhhhh… Bonfire’s Johari Lanng and Bennett & Co’s Dave Stewart are sharing their trade secrets at SOS22

    Bonfire’s Johari Lang and Bennett & Co’s Dave Stewart will spill the beans, give the game away and let assorted cats out of their respective bags in their workshops on Day Two of State of Social ’22.

    Read Now Shhhhh… Bonfire’s Johari Lanng and Bennett & Co’s Dave Stewart are sharing their trade secrets at SOS22Continue

  • A collection of greatness

    State of Social ’22: The difference between ‘Meh’ and MVP.

    On 23 and 24 August, you’ll find the great and the good (who want to be great) congregating at Optus Stadium for Australia’s brainiest digital marketing event.

    Read Now State of Social ’22: The difference between ‘Meh’ and MVP.Continue

  • Take control of your brand’s story: Two social and PR masterclasses SOS22

    Take control of your brand’s story: Two social and PR masterclasses SOS22

    Together, social and pr make an unstoppable partnership. And the latest additions to our breakout program at State of Social ’22 will give you actionable tips and tactics that you can use to win hearts, minds and, who knows, even some awards.

    Read Now Take control of your brand’s story: Two social and PR masterclasses SOS22Continue

  • Join the Youngbloods in ending marketing’s oldest debate at SOS22

    Join the Youngbloods in ending marketing’s oldest debate at SOS22

    Product, price, promotion or place: which is the most valuable P? It’s a debate as old as marketing itself.

    Read Now Join the Youngbloods in ending marketing’s oldest debate at SOS22Continue

  • ‘My most valuable plays’: Urban List CEO Susannah George at SOS22

    ‘My most valuable plays’: Urban List CEO Susannah George at SOS22

    How did Susannah turn her promising digital and social marketing career into Urban List, serving up 30,000+ recommendations an hour to 3 million+ culture seekers across 12 markets? Find out from the award-winning entrepreneur herself.

    Read Now ‘My most valuable plays’: Urban List CEO Susannah George at SOS22Continue

  • workshop announcement

    Workshop your socials with content-creation MVPs at State of Social ’22.

    You asked for practical creative workshops. Day Two at State of Social delivers. Meet the latest content-creation coaches joining the workshop line-up at State of Social ’22.

    Read Now Workshop your socials with content-creation MVPs at State of Social ’22.Continue

  • Who’s looking forward to the fab food at SOS22? Yours drooly.

    Who’s looking forward to the fab food at SOS22? Yours drooly.

    The prospect of learning from the digital marketing world’s brightest minds is mouth-watering enough. Add in gourmet eats and it’s little wonder that we are the envy of other conferences.

    Read Now Who’s looking forward to the fab food at SOS22? Yours drooly.Continue

  • Book time to hone your digital superpowers

    Even digital superheroes need to recharge

    Block out your schedule now. Call the dog sitter. Heck, set up your out-of-office message for 23 and 24 August. And book your State of Social ’22 ticket, now!

    Read Now Even digital superheroes need to rechargeContinue

  • Wondering if State of Social ’22 is worth it

    Wondering if State of Social ’22 is worth it?

    Why do Australia’s top digital marketing professionals come to SOS 22? Because it’s an ideas and insights fest. Because they get to workshop with A-list digital and social MVPs. Because it inspires and empowers them in their work. And because it doesn’t feel like work at all (sundowner anyone?).

    Read Now Wondering if State of Social ’22 is worth it?Continue

  • workshop announcement

    Two must-see (and hear) creative workshops at State of Social ’22

    State of Social ’22 isn’t a digital marketing conference. It’s an experience. And our two new creative digital-content workshops by Shot By Thom and Aaron Matthews of Creative Fix Audio fame prove it.

    Read Now Two must-see (and hear) creative workshops at State of Social ’22Continue

  • Forget the Great Resignation

    Forget the Great Resignation. Welcome to the Great Regeneration at SOS22.

    Doom! Gloom! The Great Resignation is here! Except one person’s resignation is another person’s career opportunity. All you need are the skills, smarts and strategies to grab it.

    Read Now Forget the Great Resignation. Welcome to the Great Regeneration at SOS22.Continue

  • Everything (and everyone) is coming together at State of Social ’22

    Everything (and everyone) is coming together at State of Social ’22

    Must-see keynotes and practical workshops. Actionable strategies and tactics. Gourmet eats, immersive experiences and killer gifts. Catching up with old friends and making a bunch of new ones.

    Read Now Everything (and everyone) is coming together at State of Social ’22Continue

  • workshop announcement

    From X-Men Origins to SOS 22: Learn from actor and director Myles Pollard

    Digital marketing is often highly pressurised. Keeping your shiz together can be hard. Remaining creative and constructive even harder. Enter (stage left) Myles Pollard with a very special workshop at State of Social ’22.

    Read Now From X-Men Origins to SOS 22: Learn from actor and director Myles PollardContinue

  • Breaking breakout news! Don’t miss these bite-sized SOS 22 masterclasses.

    Breaking breakout news! Don’t miss these bite-sized SOS 22 masterclasses.

    When your breakout sessions are just as mouth-watering as your keynotes.

    Read Now Breaking breakout news! Don’t miss these bite-sized SOS 22 masterclasses.Continue

  • keynote announcement

    r/excited! Reddit’s David Ray is sharing his wisdom at SOS22

    redditors to be catalysts for change both online and in the real world, exploring the reverberating impacts of this for brands and community-builders alike. 

    Read Now r/excited! Reddit’s David Ray is sharing his wisdom at SOS22Continue

  • keynote announcement

    Knock, knock. It’s Nextdoor legend Jennie Sager at State of Social ‘22

    If anyone understands the power of community – and how to harness it – it’s Nextdoor’s Jennie Sager.

    Read Now Knock, knock. It’s Nextdoor legend Jennie Sager at State of Social ‘22Continue

  • workshop announcement

    Your SOS workshop MVPs (Most Valued Presenters) are back!

    That’s right, we’ve got Dear Storyteller’s Mike Drysdale, TV and radio’s Carmen Braidwood and Storyation’s Andrés López-Varela back for State of Social ’22. We couldn’t be more chuffed.

    Read Now Your SOS workshop MVPs (Most Valued Presenters) are back!Continue

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State of Social

24 & 25 August 2027
Optus Stadium, Perth

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In the spirit of reconciliation, State of Social acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.

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Waitlist · SOS27

Tickets go on sale on 10 January 2027, and the waitlist hears about it first.

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